About The Business Administration: Fashion Merchandising Program

The Business Administration: Fashion Merchandising program is designed to prepare students for entry-level positions in the fashion merchandising and retail industries. Business, marketing, management, and sales principles used within the fashion industry are presented as a means of developing concepts and refining merchandising skills. Students will have the opportunity to develop competent multitasking skills, integrating conceptual and creative abilities with technical and sound business practices that can prepare them for professional careers in the fashion industry. The program includes an educational 3-day trip to New York City.

In addition all of the programs at LVC have an internship component. The internship allows the students to receive hands on practical experience and serves as a finishing course for their program of study. Students are placed in positions in facilities that match their program and are supervised during this training period.

Upon successful completion of program requirements students will be awarded an Associate in Science Degree. In most cases, the Business Administration: Fashion Merchandising Degree can be earned in as little as 18 months.

Lehigh Valley College is located just outside of Allentown, Pennsylvania, on a beautiful 30-acre campus. Within an hour's drive of Bethlehem, Easton, and Philadelphia, Lehigh Valley College is also less than two hours from Wilkes-Barre, Scranton, and New York City!

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Upon completion of the Business Administration: Fashion Merchandising program at Lehigh Valley College there are numerous career opportunities available. Below is a sampling of career outcomes and employers who have hired our graduates. The presence of properties on this list does not guarantee availability of career opportunities. Additional training and/or education may be required for certain positions.

John Bing

John F. Bing is credentialed as an Assistant Professor of Business specializing in the areas of Financial Management & Economics. He currently occupies the Business Administration Department Chair position where he oversees the Management/Marketing, Fashion Merchandising, & Accounting Programs. Mr. Bing teaches in adjunct capacity for Cedar Crest College . His career spans 12 years in business and industry including 14 years of duty in the military reserves. He enjoys traveling and has visited 13 foreign countries. Specializing in a in a variety of topics in investments, cost containment, and personal finance, Mr. Bing received his Bachelor of Science from Bloomsburg University of PA and Masters in Business Administration from DeSales University.

Amanda Lovell

Amanda Lovell began teaching at Lehigh Valley College in 2004. She received her Bachelor of Science degree in Fashion Merchandising from the Philadelphia College of Textiles and Science and graduated with a 3.9 GPA, as well as being a member of Delta Mu Delta (the National Honors Society), and will be working towards receiving her Masters in Textile and Apparel Marketing from Philadelphia University. Prior to teaching, she has had the opportunity to live and work in London, for a Fashion Publications Company and has worked in New York City for the Modern Brands Division of Liz Claiborne Inc. as the Lead Coordinator for NYC in the In-Store Marketing Department. She has worked with brands such as DKNY Jeans, City DKNY, Kenneth Cole Women’s Wear, and Lucky Brand Jeans in developing and implementing visual merchandising guidelines, as well as aiding the buyers in buying their lines. Prior to her role as Lead Coordinator, Amanda worked as an Executive Assistant to the Vice President of Design for DKNY Jeans.

Teaching has been a profession that Amanda has truly embraced, and has been awarded the President’s VIP Award of Excellence. In the works for Amanda include writing her own fashion textbook, writing her own fashion column for local publication, and continuing with her freelance consulting work for local companies involving other fashion related categories.